PicklballTV

PickleballTV is the premier streaming network for the nation's fastest-growing sport. As a sister network to the well-established Tennis Channel, PickleballTV is investing new resources to strengthen its brand and association with the Sport.

4 months

of creative development and discussions

2 months

to find talent and produce the episodes

6 weeks

for editing and delivery in time for the world premiere in Denver

Key Points:

Seeking lifestyle content to complement their 24/7 game-focused coverage they're known for

Their in-house team is highly experienced in producing action and sports content but needed a fresh perspective to develop and produce a lifestyle series.

Goals

Develop an engaging pilot series of episodes that can stand alone on the streaming platform.

Create content that appeals to a new audience of viewers who are just becoming familiar with the sport.

Work quickly and within a tight budget to demonstrate the concept's potential.

Ensure episodes are designed to be repeatable for future seasons.

Video Deliverables:

Mike Kepka has partnered with video data and tracking master Tim Jarvis (http://filmandcontent.com) to make sure we get your data-driven video strategy right! (Must see Tim's case studies)

Series trailers and social media content promoting the series

Official selection at SeriesFest 2025 in Denver, providing invaluable exposure for the network's executive producers.

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